In an ambitious bid to revolutionize the poultry industry and reduce the dependency on egg imports, Newton Poultry is set to make its mark on the local market. Established in 2024, this cutting-edge, fully automated poultry company has already made significant strides by housing 22,649 chickens and gearing up for an impressive production capability of 22,000 eggs per day within the next few weeks.Manav Shahani, the visionary founder and Director of Newton Poultry, is spearheading this initiative as part of the Feed Salone Initiative aimed at bolstering local food production. “Eggs are a staple food directly consumed by many, and the market is craving for them,” he stated, highlighting the urgency of fulfilling local demand and gradually phasing out imports. The numbers tell a promising story; with an initial output plan of 22,000 eggs daily, Mr. Shahani envisions expanding production significantly in the near future. “That’s just our starting point,” he added, alluding to the potential for scaling operations that would not only meet local demand but could eventually lead to exporting fresh, affordable eggs to neighboring markets.In ensuring the health and productivity of their flock, Newton Poultry emphasizes rigorous vaccination protocols and expert management. “We maintain a strict regimen of vaccination and ensure high-quality feed and water supply,” Mr. Shahani explained, noting that these practices contribute to the faster production rates of the fowls. Additionally, the company’s commitment to hiring local talent from graduates of Njala University and other community members demonstrates its resolve to create job opportunities and foster economic development.With an investment exceeding $2 million, Newton Poultry stands as a shining example of private sector growth in Sierra Leone. Mr. Shahani expressed gratitude towards the government for fostering an environment conducive to local business expansion. “Their encouragement is vital for our operations,” he noted, emphasizing that local support is crucial to achieving sustainable economic growth.In a strategic move to further localize operations, Newton Poultry is collaborating with local farmers to source feed ingredients. Mr. Shahani encourages local producers to cultivate maize, which is essential for creating nutritious feed for their poultry. This initiative not only supports the company’s production goals but also strengthens the agricultural sector by providing more channels for local farmers to thrive.The government’s commitment to supporting local investment is evident through various initiatives, including the recently implemented 35% import duty on imported eggs.Dr. Henry Musa Kpaka, the Minister of Agriculture, has pledged vigilance in promoting and supporting local investors like Newton Poultry. “This is a laudable business model that will significantly reduce imports while boosting our economy,” said Dr. Kpaka, praising the efforts of Newton Poultry to enhance the local supply chain.The benefits of such investments extend beyond mere economics, as local production ensures fresher eggs for consumers without the prolonged importation delays of eight weeks to reach the market. “Our eggs will be fresh and always available, helping stabilize prices and providing quality that imported products cannot match,” Mr. Shahani assured.As Newton Poultry prepares for production, plans are also underway to establish facilities in Murray Town for refrigeration and storage, ensuring that they can meet any unexpected market demands and maintain the quality of their products.With strong leadership, a clear vision, and robust support mechanisms in place, Newton Poultry stands ready to transform the poultry landscape in Sierra Leone. By prioritizing local sourcing and production, the company not only aims to eliminate the reliance on imports but also to fortify the broader agricultural economy.As the countdown to production begins, the message is clear: Newton Poultry is not just about feeding the local population; it’s about empowering farmers, creating jobs, and forging a sustainable future for Sierra Leone’s agricultural landscape. With a commitment to excellence and a focus on community engagement, Newton Poultry is undoubtedly an investment in the nation’s future—one fresh egg at a time.